Affirm Care Colorsations Color Retention Shampoo 8oz

This mild sulfate free, magnificently conditioning shampoo with Shikakai, Amla and Reetha cleanses and detangles while helping to reduce color fading.

Key Ingredients:  Shikakai, Amla, Reetha, Keratin

• Anti-fade additives.
• Sub-micron technology allows better absorption of beneficial ingredients.
• Keratin strengthens the hair fibers for beautiful, healthy hair.
• Normalizes hair pH.
• Suitable for all hair textures.

Benefits:

• Hair stays fresh and vibrant looking
• Cleanses hair without stripping hair color
• Hair is moisturized and easy to comb

How to Use:

Apply liberally to client’s wet hair and work up a rich lather. Rinse and repeat. Proceed to conditioner.